5 posts tagged “food”
From The
Contemporist
(November) The New Zealand Yellow Pages is conducting a marketing promotion to show that no matter what your project is, the Yellow Pages can help you complete it. To prove it, they’re building a restaurant 10 metres up a redwood tree, and the idea is to source all products and services through Yellow Pages listings.
As you can see the treehouse is now complete. You can read the original post about the Yellow Treehouse Restaurant - here.
The Treehouse was designed by architects Peter Eising and Lucy Gauntlett from Pacific Environments Architects.
Photographs by Lucy Gauntlett.
Visit the Pacific Environments Architects website - here.
Visit the website for the Yellow Treehouse Restaurant - here.
*If you have trouble viewing the video on Vox I've cross-posted to my Posterous.
The multi-talented Motoman SDA10, a dexterous dual-arm industrial robot manufactured by Yaskawa Electric, is demonstrating its ability to cook okonomiyaki at the International Next-Generation Robot Fair now underway in Osaka.
Designed to operate independently alongside humans in the workplace,
the 135-centimeter (4.5 ft) tall, 220-kilogram (480 lb) industrial
robot has 15 joints — 7 in each arm and one in the torso — allowing a
wide range of motion for the job, whether it be on the factory floor or
behind the kitchen counter.
For a peek at Motoman’s dexterity, check out this video (from Fuji TV’s “The Best House 1-2-3″) of the robot delicately assembling a disposable camera from two dozen parts. The robot completes the complicated series of tasks in two minutes.
This high degree of manual precision comes in handy when grilling up okonomiyaki.
As a chef, the Motoman relies on speech recognition technology to take verbal orders from customers. Using standard kitchen utensils, the robot mixes the okonomiyaki batter, pours it onto the iron grill, forms it into a round pancake-like disk, flips it, puts it on a plate when done, and applies condiments.
No word yet on the taste.
[Photos: AFP]
Reblog via Pink Tentacle
In this witty monologue, Malcolm Gladwell follows the career of a food industry consultant Howard Moskowitz who uncovered a key secret to what eaters like. Running huge focus groups to find customers' truest tastes, Gladwell's hero draws a radical conclusion, an epiphany that has defined food marketing ever since.
Note: The theme of the 2004 conference was "The Pursuit of Happiness" -- hence the talk's quirky presence.
Psychologist Barry Schwartz takes aim at a central belief of western societies: that freedom of choice leads to personal happiness. In Schwartz's estimation, all that choice is making us miserable. We set unreasonably high expectations, question our choices before we even make them, and blame our failures entirely on ourselves. His relatable examples, from consumer products (jeans, TVs, salad dressings) to lifestyle choices (where to live, what job to take, whom and when to marry), underscore this central point: Too many choices undermine happiness.